IBM TELUM 2 & SPYRE LAUNCH

Role: Lookdev, lighting, shading, animation, compositing

In the IBM Telum II and Spyre Accelerator campaign, The Mill crafted sleek, dynamic visuals and motion to showcase how these two technologies work in tandem to drive AI acceleration. Our approach highlighted their synergy, emphasizing how Telum II’s processing power and Spyre’s acceleration enhance deep learning capabilities for real-time insights. The campaign illustrated their potential for advanced applications like fraud detection, effectively conveying IBM's commitment to innovation in AI-driven solutions.